Ad Campaign Planning

Targeted Demographics

Advertising 101 says each advertising campaign starts with a budget, a targeted demographic and an objective. The same applies to any cell phone advertising campaign. Now the good news! The AdCell Media "Fun & Games" Catalog offers a wide selection of cell phone content that appeals to many different audiences. All with the ability to dynamically insert ads. Simply share with us demographic data, such as gender, age, locale, income, and interests. Then we'll show you the cell phone content that matches your choices. You'll also be surprised about how affordable it is to reach your target audience through AdCell Media's Ad-enabled cell phone games, applications, video and wallpaper. To receive you copy of the detailed "Cell Phone Advertising Planning Guide"

Guaranteed Impressions

With most advertising mediums impressions are simply attempted. With TV you really don't know if the viewer saw the ad. They may have walked out of the room, or simply weren't paying attention. Print impressions are estimated projections based on readership projections provided by the print publisher. 

With AdCell Media's in context cell phone advertising, the consumer is focused on the cell phone game or application. They are actively engaged when the ad is delivered. Only cell phone advertising can guarantee delivery of impressions (that the ad will actually be seen). Studies from A.C. Nielsen and others show the ad makes a much stronger impression because the user is actually engaged with the application or game that carries the ad.

Guaranteed Delivery

Only AdCell Media reports the actual number of impressions delivered. The number of viewed impressions is tracked in real time with secure web reporting. You pay for the ads that are delivered, no more, no less. Combined with the fact that in context cell phone ads deliver high impact impressions that are sure to be seen and you can see AdCell Media advertising is a great value.

To get help in developing an Ad Campaign utilizing a selection of products from our Fun & Games Catalog simply let us know your targeted demographics.